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Ask Bee Question
Question:
One of our board members wants to write a
letter to a group to ask for money. Please give
me stats on why we should meet face to face with
individuals instead.
Answer:
In Bee's experience, you will have a much higher
success rate (both in response rate and gift
amount) if you conduct personal solicitations
(face to face) vs. mail, telephone, etc. Face
to face solicitations may result in success
rates of close to 90% assuming these
are cultivated prospects you are soliciting who
already have a connection to your organization.
On the other hand...
To read more or to ask your own question, click
here.
Top Gifts of the Week
-
$34.2
million from the estate of Donald B.
Stabler to Lehigh University in Pennsylvania
to provide scholarships through the Donald
B. and Dorothy L. Stabler Scholarship Fund.
(The Brown and White, September 2, 2008)
-
$17
million from an anonymous donor to
Spelman
College in
Atlanta
to establish the Gordon-Zeto Endowed Fund
for International Initiatives. (Chronicle of
Philanthropy, August 27, 2008)
-
$15
million from Bob L. Herd to
Texas
Tech
University
to endow its Department of Petroleum
Engineering. (Press release, August 28,
2008)
-
$13.5
million from the Lincy Foundation to the
Clark
County
School District
in
Nevada
to restore funding to the district’s
empowerment school program. (Lvrj.com,
August 28, 2008)
-
$8.2
million from the Daniels Fund in
Colorado
to more than 20 organizations to aid the
youth, elderly, and homeless populations.
(Philanthropy Journal, September 2, 2008)
Top News Stories of the Week
-
Growth in giving to
education is set to slow in the
US,
according to the predictions of a new
education philanthropy forecasting tool.
While for the past 20 years education
fundraisers have enjoyed an average seven
percent growth each year, this figure is
expected to drop to 5.3 percent for the year
beginning July 1, 2008. The predictions have
come out of the Council for the Advancement
and Support of Education (CASE), which
launched its new forecasting tool, the CASE
Fundraising Index (CFI) in
New York
recently.
“The CFI results suggest that the
weak U.S economy will slow the rate of
growth in educational fundraising in the
coming year, but the results also suggest
that giving will continue to grow,” said
CASE president John Lippincott. It remains
unclear as to whether the rest of the world
will see a commensurate slow down, given
that educational philanthropy tends to be
higher in the
US and it is also where current
hysteria about economic slow down is
greatest.
(Professional Fundraising, August 27,
2008)
-
Two key lawmakers —
Sen. Charles E. Grassley and Rep. Peter
Welch — announced this week that they will
assemble university administrators,
education officials, and financial analysts
to discuss the relationship between
endowments and college costs. This
meeting marks the latest step taken to
support measures that would require that
colleges spend more of their endowments to
help needy students. To compel institutions
to spend more of their money and to give
more needy students access to financial aid,
Mr. Grassley has suggested that universities
distribute at least 5 percent of their
endowments annually, the same rule that now
governs private foundations. Congress has
asked the speakers to meet on September 8 to
discuss issues such as what an endowment is
and whether mandatory payouts make sense.
(Financial Times, August 29, 2008)
-
In the wake of
compensation scandals that have beset the
Smithsonian Institution, the organization
has decided to lower the pay of at least 17
executives five years from now. After news
reports spotlighted the fact that Lawrence
M. Small, the Smithsonian’s former
secretary, earned $916,000 in 2007 and
charged the organization for housekeeping,
repairs to his swimming pool, and a number
of other expenses, the Smithsonian has
undertaken efforts to reform its structure
and ethics. The projected cuts may range
from $6,000 to $80,000 each in base
salaries. The chief financial officer
position may have a pay cut of as much as
$120,000, or 41 percent less than the
current salary earned by Alice Maroni, chief
financial officer. The Smithsonian is
waiting five years to make salary changes
because, officials say, it wants to prevent
current leaders from leaving. The
institution decided to reduce pay, said
officials, to bring them more in line with
similar positions elsewhere in the federal
government. Some believe that the
Smithsonian has not done enough to overhaul
its pay scales. Wayne Clough, the current
secretary of the Smithsonian, earns more
than $500,000 per year. (Associated Press,
September 2, 2008)
-
The Kresge Foundation’s
investment approach has been highly
successful, outpacing most large foundations
and endowments, according to The Wall Street
Journal. The foundation embraces investments
in small funds, shuns consultants, and seeks
overlooked specialty investments. The grant
maker earned a return of 9.3 percent for its
fiscal year ending in June. On average,
foundations and endowments with assets
totaling at least $1 billion earned returns
of 4.7 percent. Kresge’s assets total $3.8
billion. Edward Hunia, Kresge’s chief
investment officer, took his current
position in 1992, when the philanthropy had
$1.2 billion in assets. Under his tenure,
those assets have more than tripled. The
foundation has earned a 16.3 percent return
over the past five fiscal years. Mr. Hunia
plans to retire from the foundation at the
end of the year but would like to help
smaller foundations boost their own
investments. (Wall Street Journal, August
30, 2008)
-
Olympian Michael Phelps
announced this week that he will put part of
his $1 million bonus for tying Mark Spitz's
seven gold medals into a foundation to
encourage the growth of swimming. Mr. Phelps
earned the bonus from Speedo after he tied
Spitz's 36-year record of seven gold medals
in a single Olympics. He then beat the mark,
winning eight gold medals in
Beijing
last month. (Baltimoresun.com, September 2,
2008)

Wonderful, practical guide that every professional will find valuable
"A ‘must read’ for fundraisers, regardless of their experience. Easy to read, well written, and to the point, this book will become the manual for professionals and volunteers in development." --Daniel T. Gura, vice president for development and university relations, The University of Tampa. Order online by going here.
Case Study Central
Increased unrestricted operating dollars
FRI helped one national organization develop a branded fundraising system for its local affiliates. As a result, participating affiliates raised 150% more money, had greater board and volunteer involvement in their fundraising, and increased their donor bases by an average of 25%. Read More
Ask BEE’s advice produces a more than 50% increase in phonathon results
One University’s annual fund was growing but still small in size. Their Development Associate sought advice on how to make a dramatic increased in dollars raised during their phonathon. Based upon advice from Ask BEE, the development officer successful developed a challenge gift strategy which resulted in an immediate increase in 50% and could more than double the total dollars raised in the next three years. Read More