The Internet
is replete with sites for researching corporations. And its no
wonder considering the Godzilla economy, the dotcom phenomenon,
the advent of the day trader and individual investors calling
their own shots. And that’s just for public companies. In prospect
research it has always been difficult to find information on private
companies, but now with the Web much more information on these
companies is readily available. What’s more, it will only continue
to increase.
From readymade
corporate profiles, to stock quotes: historical and current, press
releases, bios on board members and officers, analysis, and media
coverage, the Internet provides a mind-boggling amount of information
that just a couple of years ago was certainly not as plentiful
as compared to today.
SEC
The
Securities and Exchange Commission's Web site, contains their
EDGAR database of documents that are filed by public companies.
These can be searched by the name of the corporation. The SEC
document that be the most helpful is probably the proxy statement
or DEF14a. This document contains brief bios of board members,
current stock holdings of officers and board members, insider
stock holdings, details of stock options and key bits of information
that do not appear in the annual report. The best way to searchy
proxy statement is by using the "find" function in your
browser. This can be activated by hitting the "control"
(Ctrl) key and the letter "F" at the same time. Find
what you want, highlight it, copy it to your clipboard and paste
into your document.
BigCharts.com
Supplies
historical stock information. Even if you don't know the symbol
you can type the name of a company and it will give you a list
of matches to choose from.
Hoovers.com
Hoovers
is one company that supplies information on quite a few public
and private companies on their Web site. They provide address,
phone number, ready-made profiles, the lastest sales/revenue figures,
number of employees, key officers, board members, press releases,
stock quotes, charts, etc. Plus, they link to other relevant sites.
It is a good place to start.
Bizjournals.com
Is
a site that connects business journals from 41 cities across the
United States. American City Business Journals, the owner of the
journals, runs the site. They've recently updated the site where
the user can search one journal or all of them. You can also search
the last 30 days or as far back as their archives go. If the company
you are researching has had any activity at all in their community
they will more than likely show up in one of these publications.
CorporateInformation.com
This
site is a business information search engine. Use to search for
over 350,000 public and private corporate profiles from other
sites.
Message
Boards
On some business sites, such as the Motley Fool site (www.fool.com),
contain "message boards" where individuals discuss the
companies activities. Scanning the ongoing discussions can be
very educational, but watch out for the wild commentaries. Other
sites have the "message board" feature, such as Yahoo.
Public
and University Libraries
Libraries have whole sections devoted to just business research.
While the Web is excellent for researching a business one can
still find all sorts of good current and historical information
in reference books. Ever heard of the Directory of Obsolete Securities?
This book gives the details of what happens to a stock when two
companies merge. Also helpful is the Directory of Corporate
Affiliations, Wards Business Directory, Dun & Bradstreet and
Standard & Poors corporate directories.
Libraries
are also good because they have larger budgets than the average
individual which allows them to subscribe to large online databases
that are free to the user. You can even access them from your
home PC if you have a library card that provides a user id and
password.
If your library
has the Lexis/Nexis database then count yourself lucky. This company
could be considered the leader when it comes to online information.
Their databases contain media information, public record information
and much more.
Secretary
of State’s Office
One can usually find the Secretary of State's Web site, if
indeed it exists, by going to any search engine and typing in
the name of the state and "secretary of state". Some
Secretary of State's web sites have wonderful search capabilities
that allow you to either search on name of corporation or the
name of the officer, registered agent or director. The information
is not extensive, but can provide you a starting point, especially
when you are coming up with diddly using other sources.
Corporate
Giving Programs
Sometimes you can find information about Corporate Giving
programs on the corporation’s Web page or tucked in a press release,
or newspaper article. But the best source at this time are the
Corporate Giving books down at the local library. Taft Corporate
Giving Directory is the one of the best for this type of information,
but be aware once the information is published it is already a
year old.